Lately I've been using my Instagram account to post my collection of matchbooks. I love the detail and type that was set in such a small space. I could dig through these things all day long. Here are some of my favorites from Matchbook Monday. Follow along on my Instagram and share your own tagging #matchbookmonday.
I just finished working on this hand made lettering piece for an intro to a short film about coffee grown in Maui, Hawaii. We set out to create something connected, wholesome, human, and memorable. I am pumped with what we ended up with and can't wait to see it in action.
With animation in the back of my mind while creating concepts, I wanted to create type that came together to make a whole balance piece. Interacting letterforms and negative space draw your eye from one direction to the next.
The client and I ultimately decided that not only a hand drawn approach, but a written approach would achieve the look we wanted through the animation. We worked through iterations to find the best match in balance in letterforms. I drew uppercase and lowercase letters in variations to see what we liked best. #3 was the winner and I next created vector art files from my scan.
This concept didn't end up getting used, but I still think it's pretty kick-ass.
Learning to read and write as a kid was super exciting. I would read aloud every single sign we drove past in the car making my parents nuts. Spewing out the whole name of a business' like "Jim's Auto and Tire Services" and basing a quick decision if the sign was cool or not. It's pretty strange not much has changed to this day. Here are a few signs I discovered on my trip out to Portland. There is a mix of neon and hand painted signs, something I have always been drawn to.
For the Love of Letters is the 2nd annual poster show showcasing posters dedicated to the art of typography and lettering at Hamilton Ink Spot. Featuring lettering luminaries Anne Ulku, Sam Anderson, Ryan Bren, Natalie Wynings, Monica Edwards Larson, Bill Moran, Andy Nelson, Annie Walsh, Brandon Alvorado, Jason Loeffler, Eric Hamline, Chank Diesel, Ian Kolstad, and more. I'm going to try and snap some photos at the show and post them here after.
This exhibition will run through the month of March, 2015.
Here is the link to the Facebook event.
I have recently been adding some great books to my design library. When I see something printed on paper it takes a piece to a whole new level. This is definitely partly because of growing up on the internet and having to find a lot of inspiration online.
Im constantly looking for a balance between analog and digital and books are a nice way to get away from you computer a bit.
I'll definitely be showing more of these as I dig through them!
I am extremely excited to officially be taking on work as Mahaffey Design Company. After registering with the Secretary of State, and getting my EIN, things are starting to feel real. 2015 is going to be a great year and I can't wait to see where this company takes me.
I wan't to say thanks and include everyone who has shown me support and believed in me along the way. This is truly a dream come true, I couldn't have done it with out you!
The little things are finally getting situated in my studio and I can't complain about coffee a few feet away. Deciding who I share my desk space with is a daily battle, but I think we can get some type of schedule worked out. You may see some of the other team members frequent the blog.
These guys are always a huge help when I need a good cat critique or dog recess. I will be updating this site as frequently as possible as new projects and fun stories come along our way stay tuned.